The real estate CRM that sells your projects faster
Unami is the CRM built for developers, home builders, agencies and brokers selling new projects. Capture buyers from Meta and listing portals, qualify them with AI and move them through the funnel to closing — all with native WhatsApp and built-in telephony.
Free trial · credit card required · unlimited users
Selling real estate projects is not like selling any other product: cycles are long, each lead is worth thousands of dollars, and a slow reply is a lost unit. Unami organizes your entire sales process in one place so no buyer goes cold and your team closes more units.
The CRM for everyone selling new projects
Unami is built for teams commercializing new real estate developments:
- Real estate developers placing pre-sales and launches
- Home builders selling their own communities and towers
- New-construction on-site sales offices
- Agencies and brokers commercializing new projects
- Sales teams receiving leads from Meta and listing portals
- Sales directors who need per-project visibility
The pains of selling real estate projects
Unami fixes the leaks in your new-development sales process.
Leads going cold
A buyer who asks about a unit and gets no reply within minutes is already talking to your competitor.
Leads scattered everywhere
Zillow, Realtor.com, the website, each agent's phone... nothing centralized. Opportunities lost daily.
You don't know which lead is worth it
Your team wastes hours chasing tire-kickers instead of attending real, qualified buyers.
You can't see where sales drop off
How many went from showing to reservation? Without a clear funnel, you decide blind.
No control over the sales team
You don't know who followed up with whom, what was promised, or what happened with each prospect.
Manual follow-ups that get forgotten
80% of sales close after the 5th contact, but almost no one gets there without automation.
Your real estate process, translated to Unami
The same powerful CRM, speaking your business language.
Everything your real estate business needs
One platform for the whole sales cycle.
Funnel per project
See each community or tower with its own pipeline and know exactly how many units are in each stage.
AI that qualifies buyers
An AI agent chats with each lead 24/7, detects budget and intent, and only passes the good ones to your team.
Native WhatsApp (multi-agent)
Your whole team serves buyers from a single WhatsApp number, with full history per prospect.
Built-in telephony
Click-to-call from the CRM and keep every conversation recorded and transcribed automatically.
Capture from Meta and portals
Connect your Zillow, Realtor.com and Meta campaigns so every buyer enters your funnel directly.
Follow-up automation
Automated flows that nurture the buyer to the showing, the reservation and the close.
Frequently asked questions
What is a real estate CRM and what is it for?
A real estate CRM centralizes the capture, qualification and follow-up of new-development buyers in one place. It keeps leads from going cold: it organizes every prospect in a funnel per project, automates follow-ups and measures conversion at each stage. Unami adds AI to qualify buyers, native WhatsApp and built-in telephony, designed for developers, home builders and new-construction sales teams.
What is the best real estate CRM for developers and home builders?
The best real estate CRM for developers and home builders is one purpose-built for selling new-construction projects rather than a generic sales CRM. Unami ships the real estate funnel (Interested → Showing → Reservation → Deposit → Closing), native WhatsApp, AI buyer qualification 24/7 and built-in telephony — so teams sell from day one. Plans start at $355 USD/month with unlimited users.
How is Unami different from HubSpot, Salesforce or Follow Up Boss?
A generic CRM manages contacts but doesn't understand how a new-development project is sold. Unami ships the real estate funnel, native multi-agent WhatsApp, AI that filters tire-kickers and integrated telephony in one platform — at a flat price from $355 USD/month with unlimited users.
Does it integrate with Zillow, Realtor.com and Meta?
Yes. Capture leads from listing portals and from your Meta (Facebook and Instagram) campaigns straight into Unami and reply instantly over WhatsApp from a single place.
How much does Unami cost?
Plans start at $355 USD/month and include WhatsApp, telephony and AI, with unlimited users. Try the platform free; a credit card is required to start the trial.
Can I manage several projects or communities at once?
Yes. Each project can have its own funnel and unit inventory, and your team works every development from the same CRM with per-project reporting.
Sell your projects faster with Unami
The real estate CRM built for new-development sales teams.
Start your free trial